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research in sport management and marketing
سال:2023 - دوره:4 - شماره:3
designing a system dynamics pattern of marketing in sport tourism destinations; a qualitative research
- صفحه:1-16
designing an e-business model in iranian sports tourism with emphasis on organizational factors
- صفحه:77-97
examining the attitude towards social media advertisements on purchase intention (case study: adidas brand)
- صفحه:44-54
providing a comprehensive model for the development of sports marketing
- صفحه:55-76
providing a model for the development of strategic entrepreneurship in sports organizations
- صفحه:29-43
the effect of applying guerrilla marketing techniques on the emerging sports brand equity
- صفحه:17-28
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