journal of the academy of marketing science سال:2019 - دوره:47

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journal of the academy of marketing science
سال:2019 - دوره:47 - شماره:6

correction to: the impact of psychological identification with home-name stocks on investor behavior: an empirical and experimental investigation - صفحه:1131-1131 getting more likes: the impact of narrative person and brand image on customer–brand interactions - صفحه:1027-1045 how nutrition information influences online food sales - صفحه:1132-1150 in pursuit of an effective b2b digital marketing strategy in an emerging market - صفحه:1085-1108 informational or emotional appeals in crowdfunding message strategy: an empirical investigation of backers’ support decisions - صفحه:1046-1063 mobile searching versus online searching: differential effects of paid search keywords on direct and indirect sales - صفحه:1151-1165 network embeddedness as a dependence-balancing mechanism in developing markets: differential effects for channel partners with asymmetric dependencies - صفحه:1064-1084 new vistas for marketing strategy: digital, data-rich, and developing market (d 3 ) environments - صفحه:977-985 organizational learning and technological innovation: the distinct dimensions of novelty and meaningfulness that impact firm performance - صفحه:1166-1183 seeking the support of the silent majority: are lurking users valuable to ugc platforms? - صفحه:986-1004 the impact of psychological identification with home-name stocks on investor behavior: an empirical and experimental investigation - صفحه:1109-1130 what makes online content viral? the contingent effects of hubusers versus non–hub users on social media platforms - صفحه:1005-1026