The future of the marketing department at business schools

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The future of the marketing department at business schools


نویسنده	Steenkamp Jan-Benedict E. M.
منبع	journal of the academy of marketing science - 2018 - دوره : 46 - شماره : 2 - صفحه:169 -172


آدرس	University of North Carolina at Chapel Hill, Department of Marketing, USA