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journal of the academy of marketing science
سال:2016 - دوره:44 - شماره:6
An offer you can’t refuse: consumer perceptions of sales pressure
- صفحه:806-821
Divided attitudinal loyalty and customer value: role of dealers in an indirect channel
- صفحه:770-790
Eco-friendly product development strategy: antecedents, outcomes, and contingent effects
- صفحه:660-684
Erratum to: An offer you can’t refuse: consumer perceptions of sales pressure
- صفحه:822-823
Extrinsic versus intrinsic approaches to managing a multi-brand salesforce: when and how do they work?
- صفحه:707-725
Hurting or helping? The effect of service agents’ workplace ostracism on customer service perceptions
- صفحه:746-769
Improving publishing success at JAMS : contribution and positioning
- صفحه:655-659
Responding to the 98%: face-enhancing strategies for dealing with rejected customer ideas
- صفحه:685-706
Service employee burnout and engagement: the moderating role of power distance orientation
- صفحه:726-745
Time will tell: managing post-purchase changes in brand attitude
- صفحه:791-805
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