using the triz method in a problem-based teaching approach for industrial design education materials

Despite a four-decade history, industrial design education in iran faces challenges in equipping students with essential problem-definition and solving skills. this deficiency is critical for cultivating creative designers capable of addressing contemporary societal needs. this study investigates the integration of the theory of inventive problem solving (triz) and problem-based learning (pbl) as a pedagogical framework to address this educational gap. the research explores how this combined approach can enhance students' problem-solving capabilities and deepen their engagement with real-world industry challenges relevant to iranian society.using a descriptive-analytical method, the study reviews triz and pbl applications in global design education and proposes a model for their integration into university curricula. findings indicate that the combined method clarifies the problem-definition process for students while preserving their creative capacities. this integrated approach can effectively improve their ability to identify and resolve complex societal problems, bridging the gap between academic training and professional practice.