شناسایی و اولویت‌بندی پیشران‌های بهینه‌سازی زنجیره ارزش پایدار صنعت پتروشیمی ایران با رویکرد آینده‌نگاری راهبردی

ﺳﺎﺑﻘﻪ و ﻫﺪف: زﻧﺠﯿﺮه ارزش ﭘﺎﯾﺪار ﺻﻨﻌﺖ ﭘﺘﺮوﺷﯿﻤﯽ اﯾﺮان ﺑﺎ اﻓﺰاﯾﺶ ﺑﻬﺮه وری، ﮐﺎﻫﺶ آﻻﯾﻨﺪه ﻫﺎی زﯾﺴﺖﻣﺤﯿﻄﯽ و ﺗﻮﺳﻌﻪ ﺻﻨﺎﯾﻊ ﭘﺎ ﯾﯿﻦدﺳﺘﯽ، ﻧﻘﺶ ﮐﻠﯿﺪی در دﺳ ﺘﯿﺎﺑﯽ ﺑﻪ ﺗﻮﺳﻌﻪ ﭘﺎﯾﺪار ج.ا.اﯾﺮان اﯾﻔﺎ ﻣﯽﮐﻨﺪ. ﻟﺬا، ﻫﺪف از اﻧﺠﺎم اﯾﻦ ﭘﮋوﻫﺶ، ﺷﻨﺎﺳﺎﯾﯽ و اوﻟﻮﯾﺖﺑﻨﺪی ﭘﯿﺸﺮان ﻫﺎی ﺑﻬﯿﻨﻪﺳﺎزی زﻧﺠﯿﺮه ارزش ﭘﺎﯾﺪار ﺻﻨﻌﺖ ﭘﺘﺮوﺷﯿﻤﯽ اﯾﺮان ﺑﺎ روﯾﮑﺮد آﯾﻨﺪهﻧﮕﺎری راﻫﺒﺮدی ﺑﻮد روش: ﭘﮋوﻫﺶ ﺣﺎﺿﺮ از ﻧﻈﺮ روش اﻧﺠﺎم، ﺑﺮ ﭘﺎﯾﻪ ﺗﺤﻠﯿﻞ ﻣﺎﺗﺮﯾﺲ اﺛﺮات ﻣﺘﻘﺎﺑﻞ/ﺳﺎﺧﺘﺎری ﺑﺎ روﯾﮑﺮد آﯾﻨﺪهﻧﮕﺎری راﻫﺒﺮدی و از ﻧﻈﺮ ﻫﺪف از ﻧﻮع ﺗﻮﺳﻌﻪ ای-ﮐﺎرﺑﺮدی اﺳﺖ. ﺟﺎﻣﻌﻪ آﻣﺎری اﯾﻦ ﭘﮋوﻫﺶ از 15ﻧﻔﺮ از ﺧﺒﺮﮔﺎن داﻧﺸﮕﺎﻫﯽ و ﻣﺪﯾﺮان ﻋﺎﻟﯽ ﺻﻨﻌﺖ ﭘﺘﺮوﺷﯿﻤﯽ ﮐﺸﻮر ج.ا.اﯾﺮان ﺗﺸﮑﯿﻞ ﺷﺪه اﺳﺖ. داده ﻫﺎی اﯾﻦ ﺗﺤﻘﯿﻖ از ﻃﺮﯾﻖ ﻣﺼﺎﺣﺒﻪ ﻧﯿﻤﻪ ﺳﺎﺧﺘﺎرﯾﺎﻓﺘﻪ و ﭘﺮﺳﺸﻨﺎﻣﻪ ﮐﯿﻔﯽ اﻣﺘﯿﺎزدﻫﯽ از ﺻﻔﺮ ﺗﺎ ﺳﻪ ﻃﺒﻖ ﻣﺎﺗﺮﯾﺲ اﺛﺮات ﻣﺘﻘﺎﺑﻞ/ﺳﺎﺧﺘﺎری ﺟﻤﻊ آور ی ﺷﺪه و ﺑﺎ ﻧﺮم اﻓﺰار آﻣﺎری ﻣﯿﮏ ﻣﮏ ﺗﺠﺰﯾﻪ و ﺗﺤﻠﯿﻞ ﺷﺪه اﻧﺪ ﯾﺎﻓﺘﻪﻫﺎ: ﯾﺎﻓﺘﻪﻫﺎی اﯾﻦ ﭘﮋوﻫﺶ ﻧﺸﺎن داد ﮐﻪ ﮐﻪ ﭘﯿﺸﺮان ﻫﺎی ارﺗﻘﺎء ﻓﺮﻫﻨﮓ ﺗﻮﺳﻌﻪ ﭘﺎﯾﺪار و ﻣﺴﺌﻮﻟﯿﺖ اﺟﺘﻤﺎﻋﯽ ﺷﺮﮐﺘﯽ، ﺗﻮﺳﻌﻪ ﻓﻨﺎوریﻫﺎی ﻧﻮﯾﻦ و دﯾﺠﯿﺘﺎﻟﯽﺳﺎزی ﻓﺮآﯾﻨﺪﻫﺎی ﺗﺠﺎری و ﺗﻮﻟﯿﺪی، اﺟﺮای ﺳﯿﺴﺘﻢ ﻫﺎی ﻧﻈﺎرت ﺑﺮ اﺳﺘﺎﻧﺪاردﻫﺎی اﯾﻤﻨﯽ، ﻣﺤﯿﻂ زﯾﺴﺘﯽ و ﺑﻬﺪاﺷﺖ ﺷﻐﻠﯽ، اﻧﻌﻄﺎف ﭘﺬﯾﺮی و ﯾﮑﭙﺎرﭼﻪﺳﺎزی زﻧﺠﯿﺮه ﺗﺄﻣﯿﻦ و ﻓﺮآﯾﻨﺪﻫﺎی ﺗﻮﻟﯿﺪی ﺑﻪ ﻋﻨﻮان ﭘﯿﺸﺮان ﻫﺎی ﺗﺄﺛﯿﺮﮔﺬار) ﻧﻔﻮذ( ﻫﺴﺘﻨﺪ. ﻫﻤﭽﻨﯿﻦ، ﻣﺸﺎﻫﺪه ﻣﯽ ﺷﻮدﮐﻪ ﭘﯿﺸﺮان ﻫﺎی اﻟﺰام ﺑﻪ رﻋﺎﯾﺖ اﺳﺘﺎﻧﺪاردﻫﺎی زﯾﺴﺖ ﻣﺤﯿﻄﯽ ﻣﻠﯽ و ﺑﯿﻦ اﻟﻤﻠﻠﯽ، ﺷﻔﺎﻓﯿﺖ و ﭘﺎﺳﺨﮕﻮﯾﯽ در ﺗﻌﺎﻣﻞ ﺑﺎ ذی ﻧﻔﻌﺎن و ﻣﺸﺎرﮐﺖ دادن آن ﻫﺎ در ﺗﺼﻤﯿﻢﮔﯿﺮیﻫﺎ، ﺗﻮﺟﻪ ﺑﻪ ﻣﺪﯾﺮﯾﺖ ﭘﺴﻤﺎﻧﺪ، ﺑﺎزﯾﺎﻓﺖ و اﺳﺘﻔﺎده ﻣﺠﺪد از ﭘﺴﻤﺎﻧﺪﻫﺎی ﺷﯿﻤﯿﺎﯾﯽ، ﺳﺮﻣﺎﯾﻪﮔﺬاری در ﻓﻨﺎوریﻫﺎی اﻧﺮژی ﺗﺠﺪﯾﺪﭘﺬﯾﺮ، ﭘﺎک و ﺳﺒﺰ ﺑﻪ ﻋﻨﻮان ﭘﯿﺸﺮان ﻫﺎی ﺗﺄﺛﯿﺮﭘﺬﯾﺮ)واﺑﺴﺘﻪ( ﻫﺴﺘﻨﺪ. در ﻧﻬﺎﯾﺖ، ﻣﺸﺎﻫﺪه ﻣﯽ ﺷﻮد ﮐﻪ ﭘﯿﺸﺮان ﻫﺎی ﺣﻤﺎﯾﺖ از آﻣﻮزش و ﺗﻮﺳﻌﻪ ﺷﺎﯾﺴﺘﮕﯽﻫﺎی ﻣﻨﺎﺑﻊ اﻧﺴﺎﻧﯽ، ﺗﻨﻮعﺑﺨﺸﯽ ﺑﻪ ﻣﺤﺼﻮﻻت و ﺑﺎزارﻫﺎی ﺻﺎدراﺗﯽ ﻣﻨﻄﻘﻪ ای و ﺑﯿﻦاﻟﻤﻠﻠﯽ ﺑﻪ ﻋﻨﻮان ﭘﯿﺸﺮان ﻫﺎی ﻣﺴﺘﻘﻞ)ﺣﺬف ﺷﻮﻧﺪه( ﻫﺴﺘﻨﺪ ﻧﺘﯿﺠﻪ ﮔﯿﺮی: ﻧﺘﺎﯾﺞ اﯾﻦ ﭘﮋوﻫﺶ ﻧﺸﺎن داد ﮐﻪ اوﻟﻮﯾﺖ ﺑﻨﺪی ﭘﯿﺸﺮان ﻫﺎی ﺑﻬﯿﻨﻪﺳﺎزی زﻧﺠﯿﺮه ارزش ﭘﺎﯾﺪار ﺻﻨﻌﺖ ﭘﺘﺮوﺷﯿﻤﯽ اﯾﺮان ﺑﺎ روﯾﮑﺮد آﯾﻨﺪهﻧﮕﺎری راﻫﺒﺮدی ﻣﯽ ﺗﻮاﻧﺪ ﺷﺮﮐﺖ ﻫﺎی ﭘﺘﺮوﺷﯿﻤﯽ را در دﺳﺘﯿﺎﺑﯽ ﺑﻪ زﻧﺠ ﯿﺮه ارزش ﭘﺎﯾﺪار ﺑﺎ ﺗﻤﺮﮐﺰ ﺑﺮ اﻫﺪاف ﺗﻮﺳﻌﻪ اﻗﺘﺼﺎدی، اﺟﺘﻤﺎﻋﯽ و زﯾﺴﺖ ﻣﺤﯿﻄﯽ ﯾﺎری رﺳﺎﻧﺪ. ﻫﻤﭽﻨﯿﻦ، ﺗﻮﺟﻪ ﺑﻪ ﭘﯿﺸﺮان ﻫﺎی ﺑﻬﯿﻨﻪﺳﺎزی زﻧﺠﯿﺮه ارزش ﭘﺎﯾﺪار ﺻﻨﻌﺖ ﭘﺘﺮوﺷﯿﻤﯽ اﯾﺮان، ﻣﯽﺗﻮاﻧﺪ ﻣﺪﯾﺮان و رﻫﺒﺮان ﺻﻨﻌﺖ ﭘﺘﺮوﺷﯿﻤﯽ را در راﺳﺘﺎی ﺗﺨﺼﯿﺺ ﺑﻬﯿﻨﻪ ﻣﻨﺎﺑﻊ و زﻣﺎن ﺑﺮا ی ﻃﺮاﺣﯽ و ﭘﯿﺎدهﺳﺎزی ﻣﻮﻓﻖ زﻧﺠﯿﺮه ارزش ﭘﺎﯾﺪار ﯾﺎری دﻫﺪ

identifying and prioritizing drivers for optimizing the sustainable value chain of iran's petrochemical industry with a strategic foresight approach

background and objectives: the sustainable value chain of the iranian petrochemical industry plays a key role in achieving sustainable development in the islamic republic of iran by increasing productivity, reducing environmental pollutants, and developing downstream industries. therefore, the purpose of this study was to identify and prioritize the drivers of optimizing the sustainable value chain of the iranian petrochemical industry with a strategic foresight approach. materials and methods: the present study is based on the analysis of the interaction/structural matrix with a strategic foresight approach in terms of its method and is of a developmental-applied type in terms of its purpose. the statistical population of this study consists of 15 academic experts and senior managers of the petrochemical industry in the islamic republic of iran. the data of this study were collected through semi-structured interviews and a qualitative questionnaire rated from zero to three according to the interaction/structural matrix and analyzed with the miqmac statistical software. results: the findings of this study showed that the drivers of promoting a culture of sustainable development and corporate social responsibility, the development of new technologies and the digitalization of business and production processes, the implementation of monitoring systems for safety, environment and occupational health standards, flexibility and integration of the supply chain and production processes are influential drivers. it is also observed that the drivers of the requirement to comply with national and international environmental standards, transparency and accountability in interacting with stakeholders and involving them in decision-making, paying attention to waste management, recycling and reuse of chemical waste, investing in renewable, clean and green energy technologies are influential drivers. finally, it is observed that the drivers of supporting education and development of human resource competencies, diversification of regional and international export products and markets are independent drivers. conclusion: the results of this study showed that prioritizing the drivers of optimizing the sustainable value chain of the iranian petrochemical industry with a strategic foresight approach can help petrochemical companies achieve a sustainable value chain by focusing on economic, social, and environmental development goals. also, paying attention to the drivers of optimizing the sustainable value chain of the iranian petrochemical industry can help managers and leaders of the petrochemical industry to optimally allocate resources and time for the successful design and implementation of a sustainable value chain.