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   exploding the myth of hierarchy of power among social actors in business letters: a two-way mediated communicative genre  
   
نویسنده amani golchin
منبع تحليل گفتمان ادبي - 1402 - دوره : 1 - شماره : 3 - صفحه:1 -28
چکیده    The present study seeks to address power relations in business letters for all. as a means to exercise power among agents within different circumstances, political discourse analysis by fairclough and fairclough (2012) will be employed. in addition, this study proposes the possibility by which the individuals’ values may become naturalized instruments to exercise power. hierarchy of power is investigated in different kinds of arguments, reasonings and interactions in these letters. what has already been legitimized and naturalized in the interaction between the relational opposites is called into question. thus, letter writing as a social practice becomes the mediating instrument between individuals which propel the conduction of events or actions on one hand and the organizations as structures on the other hand. that is, in a capitalist society, the owners and those in higher levels of social structure need to meet the individuals’ needs to proceed and achieve the promotion required for their survival.
کلیدواژه cda ,practical argumentation ,social actors ,status function ,the right for justification and denaturalization
آدرس university of ilam, department of language and literature, iran
پست الکترونیکی amani2015.g@gmail.com
 
   exploding the myth of hierarchy of power among social actors in business letters: a two-way mediated communicative genre  
   
Authors
Abstract    the present study seeks to address power relations in business letters for all. as a means to exercise power among agents within different circumstances, political discourse analysis by fairclough and fairclough (2012) will be employed. in addition, this study proposes the possibility by which the individuals’ values may become naturalized instruments to exercise power. hierarchy of power is investigated in different kinds of arguments, reasonings and interactions in these letters. what has already been legitimized and naturalized in the interaction between the relational opposites is called into question. thus, letter writing as a social practice becomes the mediating instrument between individuals which propel the conduction of events or actions on one hand and the organizations as structures on the other hand. that is, in a capitalist society, the owners and those in higher levels of social structure need to meet the individuals’ needs to proceed and achieve the promotion required for their survival.
Keywords cda ,practical argumentation ,social actors ,status function ,the right for justification and denaturalization
 
 

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