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قیمت گذاری کالاهای مکمل فسادپذیر در خرید آنلاین با در نظر گرفتن سیاست مرجوعی و درجه مکملی
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نویسنده
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ranjbar-ghazian m. ,fatemi ghomi s.m.t.
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منبع
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هشتمين كنفرانس بينالمللي لجستيك و زنجيره تامين (اكوسيستمهاي تحولآفرين، نوآور و دانشپايه) - 1401 - دوره : 8 - هشتمین کنفرانس بینالمللی لجستیک و زنجیره تأمین (اکوسیستمهای تحولآفرین، نوآور و دانشپایه) - کد همایش: 01221-33265 - صفحه:0 -0
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چکیده
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This paper studies the pricing of perishable complementary production in online shopping with the return policy and degree of complementarity. the amount of returned product depends on the refund of returned product. also the demand function depends on selling price, the sum and amount of returned items of first and second products, and degree of complementary products. the aim is to find the optimal selling price of products and the optimal sum of the returned items of products in such a way that the total profit is maximized. the rest of paper is organized as follows. section 1 introduces a literature review of problem. section 2 gives a definition of problem of along with assumptions, decision variables and mathematical model. section 3 deals with a numerical example. finally section 4 is devoted to conclusion and recommendation.
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کلیدواژه
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pricing ,perishable complementary product ,online shopping ,return policy ,degree of complementary
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آدرس
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, iran, , iran
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Authors
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