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B2B electronic market analysis using game theory
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نویسنده
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Tarokh M. J. ,Sohrabi S. ,Shahriari H.
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منبع
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journal of industrial engineering international - 2011 - دوره : 7 - شماره : 13 - صفحه:44 -51
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چکیده
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In the explosive growth of business to business (b2b) electronic trades, electronic marketshave received a great deal of attention recently. the obtained profit of trading in e-b2b market encouragemarket participants to remain in the market. market participants consist of: sellers, buyers, and marketowner. in this paper the expected profit function for each market participant has been defined in a neutralmarket based on double auction. also, the model is simulated and results are shown. linear programmingin game matrix is used to exhibit the capability of the proposed model to support the decision makingprocess. then the model is exemplified
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کلیدواژه
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B2B electronic market; Double auction; Game theory; Linear programming; Neutral market
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آدرس
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k.n.toosi university of technology, Dep of Industrial Engineering, ایران, islamic azad university, Dep of Computer Engineering, ایران, k.n.toosi university of technology, Dep of Industrial Engineering, ایران
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پست الکترونیکی
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mjtarokh@kntu.ac.ir
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Authors
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