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استراتیجیات وضع حواجز الدخول امام تهدید المنافس المحتمل
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نویسنده
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عبیرات مقدم ,الامین حساب محمد
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منبع
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اقتصاديات شمال افريقيا - 2008 - شماره : 5 - صفحه:299 -318
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چکیده
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The unexpected entrance of a new opponent in the market considered as a menace that makes the previously existing firms fear a harsh exceeding competition with all its resulting consequences. in order to stop this threat, all means exploited to get profit from the different opportunities and by applying the strategies of barriers to entry. the latter are manifested very often in scale economies, differentiation products and absolute cost advantages, however, this cannot be possible without introducing functional and competitive strategies with the firm's own strategic choice.
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آدرس
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جامعة الاغواط, کلیة العلوم الاقتصادیة و علوم التسییر, الجزائر, جامعة الاغواط, کلیة العلوم الاقتصادیة و علوم التسییر, الجزائر
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Authors
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