Apprentissage motivé Motivated learning

The progressing society requires a development in applied linguistics areas to study language changes. the advent of the 21st century has accompanied globalization in scientific, technical, and economic activities on an international scale, which has magnified the role of english language in international communications. the present paper is assigned to trace back the development of business linguistics as a new area within applied linguistics for studying the language of business. it defines business linguistics with reference to its role and benefit in the marketplace.