communication models of the multicultural dakwah in the state islamic universities (ptkin) in indonesia

In the process of implementing and administering higher education at islamic universities (ptkin), it certainly cannot avoid the interaction between the university, the students as immigrants and the community outside the campus, with various multicultural conditions in society in indonesia, indeed, da'wah communication is needed in an effective and efficient way to build an empathy. various forms of da'wah are usually carried out at ptkin and in the community such as tabligh akbar, commemoration of islamic holidays (phbi), majlis taklim which is also the responsibility of ptkin to the academic community internally and outside the campus. the purpose of this study was to identify and describe the planning, implementation and forms of multicultural da'wah communication from five state islamic religious universities (ptkin) in indonesia through case study qualitative research. the results of this study are that at ptkin multicultural da'wah is carried out in da'wah bi al lisan, da'wah bi al qolam and dakwah bi al 'amal with actions and implementation individually or independently in the community, da'wah is carried out in congregation or in collaboration between lecturers and students as the community service and institutionalized da'wah, meaning that da'wah is respectively coordinated by the institute of research and community service (lppm) and the faculty of da'wah and communication in each islamic universities (ptkin).