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   Increasing Awareness of the Scene on Indonesian Independent Music(Study of Media Convergence and Do It Yourself By Subnoise Music Collective)  
   
نویسنده Putra Rizky Ramandhika ,Irwansyah
منبع International Journal Of Multicultural And Multireligious Understanding - 2020 - دوره : 7 - شماره : 11 - صفحه:523 -533
چکیده    Music collective has a significant role in the music scene. activities, lives, and continuity ofmusic scene, all depends on music collective that include listeners and musician as their member. forspreading the knowledge on the music scene in the area of the music collective, raising an awareness mustbe done. in this paper, the authors used a music collective named subnoise as an example, based inbekasi, west java. the similarity of the thoughts and tastes of the members became the initial milestonein the establishment of subnoise. subnoise uses awareness-raising methods such as posting on their socialmedia like twitter, instagram, facebook, and they also use their channels on youtube to spreadawareness of the independent scene that they shelter. in addition, they held a music performance that washeld in the garage of one of their member house, which was reported by several music media and finallyraised their names in the indonesian independent music scene.
کلیدواژه Music Collective ,Brand Awareness; Do It Yourself ,Independent Music Scens ,Social Media
آدرس University Of Indonesia, Faculty Of Social And Political Sciences, Indonesia, University Of Indonesia, Faculty Of Social And Political Sciences, Indonesia
 
     
   
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