تاثیر رسانه‌های اجتماعی بر فرهنگ مردم‌سالار فرامادی‌گرا در جمهوری اسلامی ایران

با عنایت به طرح گسترده موضوع مردم‌سالاری و توجه به جایگاه این پدیده در اداره بهتر جوامع، شاهد پرداختن محققان به عوامل مهم تاثیرگذار بر مردم‌سالاری طی سال‌های اخیر بوده‌ایم. ازآن‌جمله می‌توان به فناوری‌های ارتباطی نوین اشاره داشت که تقریباً همه حوزه‌های حیات انسان را تحت تاثیر قرار داده‌اند. مسئله پژوهش حاضر ناظر بر تاثیرهای ناشی از رواج فناوری‌های نوین بر فرهنگ سیاسی مردم‌سالار در ایران می‌باشد. در این پژوهش، به‌منظور آزمون فرضیه‌ها، از موج هفتم دادههای پیمایش ارزشهای جهانی درباره ایران که از 1499 نفر از شهروندان جمع آوری شده، استفاده شده است. یافته‌های پژوهش نشان میدهد که رسانه های اجتماعی به‌طور مستقیم تاثیر معناداری بر فرهنگ مردم‌سالار فرامادیگرایانه نداشته‌اند؛ اما این نوع از رسانهها میتوانند به‌طور غیرمستقیم و از طریق متغیر میانجی ارزشهای رهایی، باعث افزایش گرایش شهروندان به فرهنگ مردم ‌سالار فرامادی گرایانه گردند. از‌سوی‌دیگر، نتایج نشان میدهد که رسانه های اجتماعی از طریق متغیر میانجی ارزش های سکولار، به‌طور معناداری باعث کاهش گرایش به فرهنگ مردم‌سالار فرامادیگرایانه در ایران شده‌اند و متغیر میانجی ارزشهای سکولار، نقشی منفی دررابطه ‌با رسانه های اجتماعی و فرهنگ مردم‌سالار فرامادی گرایانه بازی کرده است.

presenting the model of the influence of social media on the culture of postmaterialist democracy in iran

many researchers believe that communication technologies in the new era have been able to influence many social, cultural and political phenomena. one of these communication technologies that has spread in the new era is social media. the purpose of this research is to investigate the direct and indirect effects of social media on one of the types of democratic political culture, i.e.postmaterialist democracy, which was proposed by ronald inglehart. in this research, in order to test the hypotheses of the research, the seventh wave of global values survey data about iran, which was collected from 1499 citizens, was used. in this regard, the findings of the research show that social media has not directly had a significant impact on postmaterialist democracy. but this type of media can indirectly and through the mediating variable of emancipation values increase citizens’ tendency towards postmaterialist democracy. on the other hand, the results show that social media, through the mediating variable of secular values, has significantly reduced the tendency towards trans-materialist democracy in iran, and the mediating variable of secular values has a negative role in the relationship it plays with social media and postmaterialist democracymany researchers believe that communication technologies in the new era have been able to influence many social, cultural and political phenomena. one of these communication technologies that has spread in the new era is social media. the purpose of this research is to investigate the direct and indirect effects of social media on one of the types of democratic political culture, i.e. transmaterialist democracy, which was proposed by ronald inglehart. in this research, in order to test the hypotheses of the research, the seventh wave of global values survey data about iran, which was collected from 1499 citizens, was used. in this regard, the findings of the research show that social media has not directly had a significant impact on metamaterialist democracy. but this type of media can indirectly and through the mediating variable of emancipation values increase citizens’ tendency towards metamaterialistic democracy. on the other hand, the results show that social media, through the mediating variable of secular values, has significantly reduced the tendency towards trans-materialist democracy in iran, and the mediating variable of secular values has a negative role in the relationship it plays with social media and metamaterialist democracy.