The Determination of Attitudes and Behaviors in Organic Product Consumption of Consumers Living of Central District of Kırşehir Province

The determination of consumers which are attitudes and behaviors in consumption of organic products, for the marketing activities sector of organic product are important investigations. survey was made with 185 consumers for purpose of the determination viewpoint to organic products, consumer trends and level of consciousness. in tables the findings, through frequency and percentage values was interpreted. as statistical method, kolmogorov-smirnov test and chi-square test was made. with this method, the differences among groups of some parameters in term of organic product consumption situation was determined. as result, it was seen statistically significant the differences for among groups in term of occupation groups, household number, the place of trucked, the knowledge status of the definition of organic product, the status of paying more for organic products and information resources about organic products of consumers.