Hazelnut oil consumption of families in the central town of Ordu province

In this study, a comparative analysis of consumption of edible oil of families in central town of ordu province. in addition, factor analysis was conducted on factors which affect the consumption of hazelnut oil. the data used in the study in january 2013 was a result of a survey conducted with 272 people. according to the survey, the most consumed oils, butter (71.32%) and hazelnut oil (61.76%), which is the amount of total fat consumption of 6.71 kg/month per family and 1.89 kg/month per person. families with more than 5 litter containers prefer buying oil. hazelnut oil is thought to be healthy and of good quality too much is consumed by local people. as a result of factor analysis, three factors (image and highly attractive, odour and low weight, quality and health) affecting hazelnut oil consumption has been collected under the title.