A PLACE THAT FREE TIMES INSTITUTIONALIZED IN THE CONTEXT OF CONSUMER SOCIETY: MALLS

Modern capitalist system today reveals itself in the malls in the cities. in today’s society which we call consumer society, these places are the facts of the cities. the big cities related to the production of the past today host the malls in which consuming is intensified. these places which are the result of modernization, industrialization and urbanization both accelerate consuming and lead people to spend their free time there. modern individual spends most of his time remained from his/her career life in these places for some reasons such as shopping, having fun, resting and meeting friends. it affects free time to be institutionalization by meeting a need, being systematic while doing this and saving the style of meeting a need from being a coincidence. the study aims to analyse the place of the malls in the consumer society and the effect of the free time on the institutionalization. the study approaching the matter theoretically emphasizes the pass from the preindustrial society to consumer society and the place of these places in using the time.