influential factors in recruitment and increase of the members of majma hamyari cultural plan during iran’s economic sanctions and post-sanction‎, ‎using fuzzy edas method

In this paper‎, ‎a new approach for decision-making and marketing forecast based on fuzzy logic fuzzy expert system is presented regarding the tourism development plan of the majma hamiyari association by abbas bashiri‎. ‎in other words‎, ‎let’s look at system marketing using the reverse fund design calculation method in attracting different strata according to the input and output variables‎. ‎in fact‎, ‎we offer the marketing manager a plan to focus the most time and capital for advertising on the segment where this calculation method has the greatest impact on attracting customers‎. ‎this study suggests an infrastructure for determining the factors affecting tourism‎. ‎hence‎, ‎the newest multi-criteria decision-making method‎, ‎the fuzzy best-worst method was used to calculate the relative importance of indices and fuzzy evaluation based on distance from average solution technique was applied as a multi-attribute decision-making method to rank effective factors in tourism‎. ‎the statistical population of this research consists of directors and experts in the tourism industry in mazandaran‎. ‎due to the results of this study‎, ‎providing banking facilities to users ranks first among other options for the economy itself.