Structural,operational and market related features among housing developers in Malaysia

In advancing our knowledge of the malaysian housing industry,this paper presents the characteristics among housing developers operating in malaysia. despite the stream of research on organizations,limited attention has been directed towards the extent of the formalization,centralization,adhocracy culture,market orientation; level of transformational leadership and organizational learning; environmental uncertainty and market competition among housing developers in malaysia. we used a proportionate stratified random sampling to collect data from micro,small,large and public listed housing developers in peninsular malaysia. we received 183 out of 504 questionnaires distributed,yielding 36.3 percent response rate. while formalization and government support were found to be low; centralization,adhocracy culture,organizational learning and environmental uncertainty were found to be moderate,while market orientation,transformational leadership and market competition were found to be high among the housing developers. our findings provide a new impetus for a better understanding of the characteristics of housing developers operating in malaysia. it can also provide a foreground for comparison with the housing industries in other countries. © 2015 penerbit utm press. all rights reserved.