نقش برنامه ورزشی نود در پیامد های اخلاقی جامعه با تاکید بر مولفه احترام

ﻫﺪف اﯾﻦ ﺗﺤﻘﯿﻖ ﺑﺮرﺳﯽ ﻧﻘﺶ ﺑﺮﻧﺎﻣﻪ ورزﺷﯽ ﻧﻮد در ﭘﯿﺎﻣﺪﻫﺎی اﺧﻼﻗﯽ ﺟﺎﻣﻌﻪ ﺑﺎ ﺗﺄﮐﯿﺪ ﺑﺮ ﻣﺆﻟﻔﻪ اﺣﺘﺮام از دﯾﺪﮔﺎه ﭘﺎﺳﺦ دﻫﻨﺪﮔﺎن ورزﺷﯽ ﺑﻮد. روش ﭘﮋوﻫﺶ ﺗﻮﺻﯿﻔﯽ ﭘﯿﻤﺎﯾﺸﯽ و از ﻧﻈﺮ ﻫﺪف ﮐﺎرﺑﺮدی ﺑﻮد. ﺟﺎﻣﻌﻪ آﻣﺎری ﭘﮋوﻫﺶ ﺷﺎﻣﻞ ﺧﺒﺮﻧﮕﺎران ورزﺷﯽ، داوران ﻟﯿﮓ ﺑﺮﺗﺮ، ﻣﺪﯾﺮان ﻟﯿﮓ ﺑﺮﺗﺮ، ﮐﺎرﺷﻨﺎﺳﺎن ﻣﺪﯾﺮﯾﺖ ورزﺷﯽ(ﺑﺎ درﺟﻪ دﮐﺘﺮا)، ﮐﺎﭘﯿﺘﺎﻧﺎن ﻟﯿﮓ ﺑﺮﺗﺮ ﻓﻮﺗﺒﺎل وﺗﻤﺎﺷﺎﮔﺮان ﻓﻮﺗﺒﺎل در ﻓﺼﻞ 92 91ﺑﻮد ﮐﻪ 190 ﻧﻤﻮﻧﻪ ﺑﺎ روش ﻏﯿﺮﺗﺼﺎدﻓﯽ و ﺑﻪﺻﻮرت ﻫﺪﻓﻤﻨﺪ اﻧﺘﺨﺎب ﺷﺪﻧﺪ. در اﯾﻦ ﭘﮋوﻫﺶ از ﭘﺮﺳﺸﻨﺎﻣﻪ ﻣﺤﻘﻖ ﺳﺎﺧﺘﻪای اﺳﺘﻔﺎده ﮔﺮدﯾﺪ. ﻣﺆﻟﻔﻪﻫﺎی ﭘﺮﺳﺸﻨﺎﻣﻪ ﺑﺮ اﺳﺎس ﻣﺤﻮرﻫﺎی ﺑﺎزی ﻣﻨﺼﻔﺎﻧﻪ در ﮐﻤﯿﺘﻪ ﺑﯿﻦاﻟﻤﻠﻠﯽ ﺑﺎزی ﻣﻨﺼﻔﺎﻧﻪ ﺗﻌﯿﯿﻦ ﺷﺪ. رواﯾﯽ ﺻﻮری و ﻣﺤﺘﻮاﯾﯽ آن ﺑﻪ ﺗﺄﯾﯿﺪ ﺟﻤﻌﯽ از ﺧﺒﺮﮔﺎن رﺳﯿﺪ و ﭘﺎﯾﺎﯾﯽ آن از ﻃﺮﯾﻖ آﻟﻔﺎی ﮐﺮوﻧﺒﺎخ (0/93) ﻣﻮرد ﺗﺄﯾﯿﺪ ﻗﺮار ﮔﺮﻓﺖ. ﻧﺘﺎﯾﺞ ﻧﺸﺎن داد ﻣﯿﺎﻧﮕﯿﻦ دﯾﺪﮔﺎه ﮔﺮوهﻫﺎی ﭘﺎﺳﺦدﻫﻨﺪه در ﺧﺼﻮص ﭘﯿﺎﻣﺪ اﺧﻼﻗﯽ ﻣﺒﺘﻨﯽ ﺑﺮ اﺣﺘﺮام ﺑﺮﻧﺎﻣﻪ ﻧﻮد ﺑﺎﻻﺗﺮ از ﺳﻄﺢ ﻣﺘﻮﺳﻂ ﺑﻮد. در ﻣﯿﺎن ﮔﺮوهﻫﺎ در ﺧﺼﻮص اﺣﺘﺮام ﺑﻪ ﻣﺮﺑﯽ، ﺗﻤﺎﺷﺎﮔﺮ، ﺧﺒﺮﻧﮕﺎر، ﻗﻮاﻧﯿﻦ و رﻓﺘﺎر ﻣﺤﺘﺮﻣﺎﻧﻪ اﺧﺘﻼف ﻣﻌﻨﯽ داری وﺟﻮد ﻧﺪاﺷﺖ اﻣﺎ در اﺣﺘﺮام ﺑﻪ داور و ﻣﺪﯾﺮ اﺧﺘﻼف ﻣﻌﻨﯽ دار ﺑﻮد. اﯾﻦ اﺧﺘﻼف در اﺣﺘﺮام ﺑﻪ داور ﺑﯿﻦ داوران و ﺗﻤﺎﺷﺎﮔﺮان و در اﺣﺘﺮام ﺑﻪ ﻣﺪﯾﺮ ﺑﯿﻦ ﻣﺪﯾﺮان و ﺧﺒﺮﻧﮕﺎران ﺑﺎ ﺗﻤﺎﺷﺎﮔﺮان ﻧﺸﺎن داده ﺷﺪ. ﺗﻤﺎﺷﺎﮔﺮان ﻧﺴﺒﺖ ﺑﻪ ﺳﺎﯾﺮ ﮔﺮوهﻫﺎ ﻧﻘﺶ ﻣﺜﺒﺖﺗﺮی ﺑﺮای ﭘﯿﺎﻣﺪﻫﺎی اﺧﻼﻗﯽ ﻣﺒﺘﻨﯽ ﺑﺮ اﺣﺘﺮام ﺑﺮﻧﺎﻣﻪ ﻧﻮد ﻗﺎﯾﻞ ﺑﻮدﻧﺪ.

the role of sport t.v program(90) on ethical results on society with emphasis on respect component

background purpose: the purposive of this research was study about the role of sport tv program (90) in ethical results on society. methodology: the methodology in strategy was survey and in aim was applicable. population included: sports journalists, referees in super league, managers in super league, phd sport managements (experts), captain players in super league and usual audiences. the samples selected nonrandom and purposive way. the samples were 190 people. the data gathering instrument was research maker questionnaire with improved face and content validity by experts. instrument reliability calculate by cronbach alpha (cronbach=0.93). components of questionnaire were on fair play in international fair play committee. thus researcher insured about validity and reliability of instrument for data gathering. results: findings showed the mean of answers was upper than average for ethical respect behavior outcome of 90 tv programe. there weren’t significant difference between answers of different groups in respect behavior on coaches, audiences, rules, journalists and respect ethical behaviors. but there were significant difference on respect behavior on referees and managers between different groups. conclusion: the audiences had better point of view about the outcome of sport tv program(90) in compare of other groups.