Quality Teaching in Learning Business Studies at Institutions of Higher Education

There is an increased demand for improving the quality of teaching in higher education institutions.thus, a study was conducted to examine students' perception of the quality of teaching in businessstudies programs and the relationship to learning outcomes. a total of 2020 undergraduate studentsenrolled as full time students participated in the study. five service quality factors were used tomeasure students' perception on the quality of teaching. they were lecturer's factor, teachingmethodology, course relevance, support services, and facilities. findings indicate that studentsmoderately agreed that their lecturers possessed and exhibited the qualities described in the constructs of lecturer factor. findings also indicate that the respondents agreed that the business program they followed in the institutions of higher learning had effectively prepared them for the field of business.there was a significant relationship between students' overall perception on the service quality factors and their learning outcomes. four of the service quality factors explain 51.9% of the variance in students' learning outcomes. most students perceived that quality of teaching and learning in the business studies programs at higher education institutions was moderate and only 39% perceived the quality of teaching and learning in their business program to be of high quality.