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Internationalization process of Turkish clothing sector
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نویسنده
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kanat s.
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منبع
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journal of textile and apparel - 2016 - دوره : 26 - شماره : 1 - صفحه:3 -11
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چکیده
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Nowadays,internationalization of enterprises almost becomes compulsory in business life in which boundaries disappear,regional cooperation increases and globalization reigns. enterprises; which are successful,possess their own brands,have qualified products and services; prefer the international market penetration instead of getting stuck in national boundaries. turkish textile and clothing sector,which has been continuing its locomotive sector property since the foundation of turkish republic,is one of the most significant elements of turkish economy and employment. the clothing sector,which is one of the most important cornerstones,has also significantly contributed to the internationalization process of the national economy. within this context,this research aims to analyze the internationalization process of turkish clothing sector. in accordance with the aim of the research,a survey has been conducted to turkish clothing enterprises which are successful,possess their own brands and cover a distance at the internationalization process. the obtained data have been evaluated and internationalization process of turkish clothing sector has been analyzed.
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کلیدواژه
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Clothing retailing; International markets; Internationalization; Turkish clothing sector
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آدرس
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department of textile engineering,ege university,izmir, Turkey
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Authors
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